Branding & Logo Design


My branding work is branding design for small business clients.



Greenhaus

This modern, simple logo was designed for an online plant boutique. The illustrative leaves play with negative space to create an inviting, engaging brand. Greenhaus specializes in tropical plants, so it was important to combine tropical leaves with modern font to target a millennial city-dweller.


Olivia Rose Children’s Boutique

The owner of the Olivia Rose Children’s Boutique wanted a brand refresh, and her new logo to has a luxurious and feminine essence, referencing the store’s interior and products. 
Designed as a part of the Anchor Watch Marketing team.


Denty Connection

This branding is targeted towards teachers pursuing graduate degrees. The typewriter-esque typography references educational history, and the illustrative accent adds a pop of color and a welcoming accent. Designed as a part of the Anchor Watch Marketing team. 
Blue Dog Painting and Flooring

This logo design for a painting and flooring company is simple, clear and easily recognizable. The small business owner wanted a circular concept with a dog depiction, and the final outcome is a modern, clean translation of his vision.


Girlfriends

This logo was designed for Girlfriends, a community gathering for women of color across  Boston University, via the Howard Thurman Center for Common Ground. The group wanted a fun, feminine, inviting logo for promotional materials and marketing. 
Biodegradable Bag Logo

These dog and cat geometic logos were created for a small business that wanted a geometric vector logo for various marketing materials, but mainly for gift bags. The geometric pattern shows the animal clearly while maintaining a unique texture. 
AirSea White Glove Logistics

This art delivery brand needed a logo revamp to match their business and appeal to their art-collecting clientele. The typographic logo is formatted in multiple color combinations for maximum use. 




Brookline Booksmith

Complete branding identity for local bookstore as coursework for Boston University. The logo design is inspired by bookshelves and colored sticky notes around the store with personalized staff reccomendations. The identity uses six colors with six logo variations, to be used for different genre signage around the store.

Custom wedding logos for clients for use on a variety of signage and mementos on the wedding day. 
Boston, Massachusetts